Grow Your Revenue with #1 Salesforce Messaging App

Most SMS tools for Salesforce work by pulling data out, sending it through a third-party server, and pushing it back. 360 SMS App doesn't do that. It lives entirely inside your Salesforce org - built on Apex, Lightning Web Components, and native Salesforce automation - so your data never touches an external system.

What that means practically: when a rep sends a text, the message logs on the Contact or Lead record automatically. When a customer replies, the conversation thread updates in real time inside Salesforce. No tab-switching, no copy-pasting between platforms, no "did that actually send?" moments.

Beyond one-to-one messaging, 360 SMS App handles bulk sends from list views, automated texts triggered by Salesforce Flow, two-way SMS chat, drip campaigns, and multi-channel messaging including WhatsApp, Instagram DMs, and Zalo - all from the same interface your team already works in every day.

If your team lives in Salesforce, this is the SMS app that meets them there.

The word "integration" gets used loosely in this space. Most tools that claim Salesforce SMS integration are really connectors - they sit between Salesforce and an external messaging platform, syncing data back and forth on a delay. You get the CRM record on one side and the conversation history on the other, and someone has to manually reconcile them.

360 SMS App is built differently. There is no external platform to integrate with because the app itself installs directly into Salesforce from the AppExchange. Your SMS gateway connects through the app, messages are sent and received natively, and every conversation is stored on the Salesforce record it belongs to - automatically, in real time.

For teams that need automation, 360 SMS App works directly inside Salesforce Flow. You can build workflows that send texts when a case is created, when a payment is overdue, when a lead hits a certain score - without any webhook configuration or API credentials to manage. It's the kind of setup that takes an afternoon rather than a sprint.

For companies evaluating Salesforce text message integration options, the native architecture is worth prioritizing. It's not just cleaner technically - it's also easier to audit, easier to comply with data regulations, and easier to support long-term.

360 SMS App pricing has two parts: a platform license and message usage.

The platform license is per user, billed monthly or annually. This covers access to the app, all features, and support. Annual plans typically come at a lower effective rate than month-to-month. The exact per-user cost depends on your Salesforce edition, team size, and whether you're on a direct or partner plan.

Message usage is separate and works on a credit or volume basis. Rates vary by country, carrier, and message type - a standard domestic SMS in the US costs a fraction of a cent per message at volume, while MMS or international messages are priced differently. High-volume customers and reseller partners get tiered rates.

One thing worth knowing: because 360 SMS App is native to Salesforce, you're not paying for a parallel platform to maintain. There's no separate CRM sync, no duplicate data storage cost, and no middleware license on top of what you're already paying for Salesforce. For most teams, that makes the total cost of ownership meaningfully lower than it looks on a per-message comparison.

For current numbers - including partner pricing and volume discounts - the best move is to contact the 360 SMS App team directly. Pricing is published on the AppExchange listing and the official website, but the team can build a model specific to your message volume and user count.

The 360 SMS App partner program is built for Salesforce consultants, system integrators, and resellers who want to add a native SMS capability to what they offer clients - without building anything themselves.

There are three ways to participate. Referral partners refer clients and earn a commission when deals close - no reselling, no support obligation. Reseller partners buy licenses at a discount and sell to their clients at their own pricing, keeping the margin. Technology partners integrate 360 SMS App into their own Salesforce products or AppExchange solutions.

What makes this worth considering as a Salesforce telephony or SMS partner is the product itself. Because 360 SMS App is native, it's easier to implement, easier to demo, and easier to support than middleware-based alternatives. That translates to shorter sales cycles and fewer post-deployment headaches - both of which matter a lot in a services business.

Partners get access to a sandbox environment, co-selling support, a dedicated partner contact, and deal registration to protect the opportunities they bring in. There's also co-marketing available for partners at higher tiers - joint webinars, case studies, and AppExchange listing collaboration.

If you're a Salesforce consulting partner looking to add SMS to your practice, or a regional reseller serving markets in LATAM, Europe, or Asia-Pacific, the program is worth a conversation. The application is on the 360 SMS App website and the turnaround on partner approvals is typically fast.

Yes - and it's one of the more practical things the app does well.

From inside Salesforce, you select a list view or report, choose a message template, and send. The app handles personalization through merge fields, so every recipient gets a message that pulls in their name, account details, or any other Salesforce field you want to include. It doesn't feel like a blast - it reads like an individual message, even when you're sending thousands at once.

Opt-out handling is automatic. If someone has replied STOP or is on a do-not-contact list, they're excluded from the send without you having to manage a suppression list separately. Delivery tracking lands back on the Salesforce record, so your team can see who received the message, who replied, and who didn't - all in one place.

Where this matters most is in use cases like appointment reminders, payment follow-ups, event invites, and re-engagement campaigns. These are messages that need to go out to large lists but still need to feel personal and be tracked at the individual record level. Most bulk texting tools for Salesforce make you choose one or the other. 360 SMS App handles both in the same workflow.

For teams running high-volume outreach, the app also supports scheduling - so you can stage sends for specific times, respect time zones, and avoid the compliance risks that come with texting outside business hours.