Understanding VoIP and its Benefits

For effective and faster communication, businesses need reliable communication channels. Besides, organizations also consider cost-effectiveness to keep business investments to the minimum while incorporating channels into business for interaction. So, in addition to SMS, WhatsApp, and Voicemails, even VoIP is worth considering for communicating with audiences. Thus, business firms are heading to VoIP for personalized interactions in a cost-effective way. 

What is VoIP?

VoIP stands for Voice over Internet Protocol. And as the name signifies, it is a technology that allows its users to make calls using the internet connection rather than the conventional technology of the Integrated Services Digital Network (ISDN) or Public Switched Telephone Network (PSTN). In simple terms, we can say it is an Internet-based telephone service to make voice calls to prospects and customers.

So, here are a few advantages that VoIP brings to any business venture regardless of its size.

Advantages of VoIP

VoIP Fosters Lower cost communications

There are many effective channels for communication. This includes ringless voicemails as RVM’s ringlessness matters for silent communication and voice internet calls. The best advantage of using Salesforce VoIP for business interactions is the low-cost communication. VoIP allows users to make calls at a much-reduced cost compared to traditional telephone lines. As current telephone services are expensive to maintain, the adoption of VoIP can contribute to prominent cost-saving. 

If we talk about normal phone calls, network carriers charge users for each minute they are on call, whereas that’s not the case with VoIP. Users only pay monthly charges to their Internet service provider, and they can talk as long as they want without worrying about the per-minute charges.

Access to Advanced Functionalities

Budget constraints have always been the biggest concern for small-medium enterprises. So, Salesforce VoIP paves the way for small and medium-scale businesses to access many advanced capabilities with just a one-time investment, which seems unaffordable due to budget constraints. This includes instant messages, voicemail-to-email, call recording, music-on-hold, international calling, and call diverts.


Another best advantage of cloud-based voice internet calling is better accessibility. This allows agents to make and receive calls from anywhere. Also, remote accessibility makes it feasible for remote employees to be more flexible and interact with audiences irrespective of their location. They do not have to be present in the office to make calls as they can work using their smartphones and tablets. With voice calling through the internet, employees can take the business phone with them in the form of an app.

Qualitative Calls

Like SMS comes with its unique benefits, VoIP also comes with one least known benefit and i.e., superior quality calls. With traditional calls, callers may face latency issues, lag, or call dropouts. But if organizations have a stable internet connection, they can easily steer clear of such call issues. Internet calls are quite crisp and clear, whether it is video conferencing or call conferencing. 

The best part is users can easily get rid of background noise and echoes that create disturbance with noise cancellation and advanced audio compression capabilities for superior quality calls.

Cut back on Investment and Improve Interactions with Advanced Call Options 

Without a doubt, VoIP calls are a reliable, cost-effective, and convenient option for businesses regardless of their size. With capabilities like call waiting, instant video calling, conference calling, auto-attendant, which are not available in traditional phones, employees can handle calls and customers much more efficiently. VoIP enriches users with numerous advanced capabilities with just single-time investment, making it a cost-saving channel for businesses.

To know more about you can use your existing fixed-line or VoIP number for calling and texting, turn to us at sales@360smsapp.com or contact us here.