Segmenting SMS Audiences by Responses for Targeted Follow-Ups One size doesn’t fits all as every customer is different. Each customer has unique tastes, preferences, location, choice of interaction channel, etc. So, it becomes crucial to segment similar customers based on their interests for a personalized customer journey and experience. Segmenting…
Text Messaging
Conversational Messaging: Personalize conversations and Improve Engagement for Better Returns Customer engagement is one of the critical business priorities to drive revenue. Business ventures often try new ways to increase customer engagement, satisfaction, and revenue. This is where real-time one-on-one conversation comes into the picture as the best option to…
Text, Calls, or Images – Who’d Win in This Attention Economy? In this attention economy, it’s the customer’s attention that every business strives for. The use of the right business communication channel is a crucial factor to consider for grabbing the customer’s attention. Every communication channel has its own significance…
Lighten Up: Use Emojis Effectively in Business Messages Businesses keep changing and innovating their business communication strategies and patterns to meet the dynamic demands of users. The incorporation of emojis in business communication has made it feasible for businesses to communicate more effectively without even stuffing a cluster of words…
Why Should your Business Care about Notification Bar Presence Every incoming text can be a real revenue opportunity that organizations can’t afford to miss at any cost. Whether it is a general inquiry text or a text from an interested buyer, both texts are crucial for business and can lead…
WhatsApp Live Chat