Demystifying GDPR with Text Messaging GDPR legislation came into effect on 25 May 2018. After GDPR came into effect, organizations don’t necessarily need to re-request the customers for their consent to send them text messages. But it’s necessary to understand the basics of GDPR to stay compliant. The very basic…
Text Marketing
Feedback Texting: Get Insights into Business Performance With each passing day, every business strives to perform better, which is just next to impossible without understanding their business performance and finding improvement areas. As a result, it has become a requisite for businesses to outreach a large volume of people to…
What is an SMS Segment and Does it Affect per SMS Costing? SMS segments are basically the character batches used to measure the text size. There is a fixed character limit for one text, but sometimes the character limit exceeds, and one text is converted into two. Even if you…
Advantages of being a Native App to Salesforce Before understanding the advantage of the Salesforce-native app, it’s necessary to understand what a native app means. Non-native apps are built outside of Salesforce and are integrated with the help of Salesforce API. On the flipside, Salesforce native apps are built inside…
SMS Compliance Mechanism Explained Text messages have become an integral part of business communication to connect with audiences conveniently. But before sending any message to your users, it’s a requisite to know about the texting rules and regulations to stay compliant. Else, you could end up with heavy penalties. TCPA…