Why you Shouldn’t Use Accented Characters and Brackets in Business SMS Marketers put in their sweat, blood, and tears to minimize business expenses and maximize returns. But sometimes, they can’t get around high SMS bills despite all the planning done to keep campaign text messages short and limit them to…
Contacting Customers? You should Care about the Carrier Code of Conduct First Sending text messages at an unusual time, like at night, may annoy customers, and text messages may end up in the spam folder. Numerous such practices can lead to violation of texting laws and risk of financial penalties….
Communication Channel Showdown: SMS Vs. MMS Vs. WhatsApp In case users thought that SMS has taken a backseat with the emergence of WhatsApp, no, it’s not. Though WhatsApp has a user base of around 2 billion, which is still more in comparison to SMS with a user base of 1.5…
Struggling with Low Customer Engagement? Personalize Conversations with CTR Each potential client carries a different taste, preference, requirement, and pain points. This is why a single type of approach doesn’t work for all. Each customer is unique and needs to be treated as an individual, and personalized communication is the…
How to Get Started with Compliant Texting for Business Businesses can’t just plan to get started with texting without being prepped. Without a doubt, texts provide the easiest and quickest way to reach out to prospects and customers and maximize returns, but messaging can backfire too if it’s not compliant….